Welcome to BSM. We don’t throw you in the deep end. We hand you a playbook.

Your first 30 days at BSM are designed to give you clarity, context, and confidence. This plan will guide you through your onboarding journey — from learning the culture to owning your first deliverable.


🔹 OVERVIEW

Phase Focus Goal
Day 1–3 Orientation Understand BSM’s values, tools, people
Day 4–7 Observation Watch how work happens across functions
Day 8–14 Participation Start contributing with support
Day 15–30 Ownership Handle real tasks and show initiative

🔸 WEEK 1: ORIENT & OBSERVE

✅ Day 1–3: Settle In

  • Receive welcome kit (emails, Slack, Notion, tool access)
  • Read:
  • Meet your onboarding buddy and team lead
  • Join intro call: “How BSM Delivers Results”

✅ Day 4–7: Observe & Ask

  • Shadow 1 live campaign or ongoing sprint
  • Join at least 2 team check-ins (ads, creative, automation…)
  • Take notes on how decisions are made and who drives what
  • Ask at least 5 “why” questions — curiosity is expected

🔸 WEEK 2: CONTRIBUTE WITH SUPPORT

✅ Day 8–14: Start Doing

  • Support with real tasks, e.g.:
    • Draft ad copy or creative brief
    • Set up sample chatbot flow
    • QA a landing page or audience list
  • Request feedback on your output
  • Complete “BSM Tools 101” (Meta, Harasocial, Notion)
  • Share a short memo: “3 things I’ve observed about how BSM works”

🔸 WEEK 3–4: TAKE OWNERSHIP

✅ Day 15–30: Own Your Zone

  • Take full ownership of one recurring task (e.g. weekly report, bot QA, asset checklist)
  • Deliver 1 mini-presentation (5–7 mins):
    “If I were the client, here’s what I’d ask…”
  • Schedule a 1:1 with your lead:
    Review strengths, blockers & what’s next
  • Join 1 project retrospective

🔹 BY THE END OF DAY 30…

You should be able to:

  • Navigate all core tools confidently
  • Know who to ask for what
  • Contribute to delivery, not just learn
  • Own your time, your work, and your next steps

🔸 Final note

We don’t expect perfection in your first month.
We expect you to:

  • Be curious
  • Be accountable
  • Be better each week

Welcome aboard. Let’s build something great.